Privacy and Cookie Policy

This Privacy and cookie Statement describes how we collect and use any information that you provide on our website, while doing business with Heard About Sam. Your personal information privacy is among our core principles. Since you entrust us with sensitive data, we take that responsibility seriously.

Personal information that may be collected

This Privacy policy explains our practices regarding “Personal Information” collected by Heard About Sam for its own business purposes. Personal Information is any information that can be used to identify, locate or contact you. We may collect the following types of Personal Information:

  • Contact Information that allows us to communicate with you, such as your name, username, mailing address, telephone numbers, email address or other addresses that allow us to send you messages.

  • Relationship Information that helps us do business with you, such as the types of products and services that may interest you, information on your company’s size, geographic locations, creditworthiness and demographics.

  • Transaction Information about how you interact with Heard About Sam, including inquiries, customer account information, and information about how you use the Heard About Samwebsites and other portals as well.

  • In many cases, we collect Personal Information directly from you. We will ask you for Personal Information (including Contact Information and Relationship Information) when you interact with us, such as registering on our websites, signing up to receive a newsletter, or making a purchase.

  • We also collect Transaction Information when you visit our website, use our applications or contact us, such as for customer service purposes.

  • If you interact with us online, we use cookies and other technological tools to collect information about your computer and your use of our website and applications. We treat this information as Personal Information when it is associated with your Contact Information.

Heard About Sam uses your Personal Information to:

  • Provide you with marketing communications and offers for products and services from Heard About Sam and, in some cases, our partners, including offers targeted based on your interests, business characteristics and location.

  • Administer surveys and other promotional events.

  • Determine if you are eligible for certain products, services or offers.

  • Provide you with additional information that may be of interest, such as Heard About Sam news and announcements and technical service bulletins.

  • Manage our everyday business needs, such as product development, contract management, website administration, forum management, fulfilment, analytics, security and fraud prevention, corporate governance, reporting and legal compliance, and business continuity.

Sharing your data with others

We will only use your Personal Data to the extent that the law allows us to do so. Under the GDPR we will rely on the following legal bases for processing your Personal Data:

  • Where you have given us your consent;

  • Where it is necessary to perform a contract we have entered into or are about to enter into with you;

  • Where it is necessary for the purposes of our legitimate interests (or those of a third party) and your interests or fundamental rights and freedoms do not override those interests.

    Information you give to us. We will use this information:

    To process an enquiry received from you, or responding to an expression of interest in one or more of our products and services;

  • To carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services that you request from us;

  • To provide you with information about other goods and services we offer that are similar to those that you have already purchased or enquired about;

  • To provide your information to our marketing department who may contact you by post, telephone or email to request feedback and comments on our services or to provide information to you which may be of interest to you;

  • To provide you, or permit selected third parties to provide you, with information about goods or services we feel may interest you. If you are an existing customer, we will only contact you by electronic means (e-mail or SMS) with information about goods and services similar to those which were the subject of a previous sale or negotiations of a sale to you.

Changes to the privacy policy

From time to time, we may update this Privacy policy to reflect new or different privacy practices. We will place a notice online when we make material changes to the Privacy policy. Additionally, if the changes will materially affect the way we use or disclose previously-collected Personal Information, we will notify you about the change by sending a notice to the primary email address associated with your account.

When you visit our website, we collect certain Transaction Information by automated means, using technologies such as cookies, browser analysis tools, server logs.

For example, when you visit our website, we place cookies on your computer. Cookies are small text files that websites send to your computer or other Internet-connected device to uniquely identify your browser or to store information or settings in your browser. Cookies allow us to recognize you when you return. They also help us provide a customized experience and enable us to detect certain kinds of fraud. In many cases, you can manage cookie preferences and opt-out of having cookies and other data collection technologies used by adjusting the settings on your browser. All browsers are different, so visit the “help” section of your browser to learn about cookie preferences and other privacy settings that may be available.

We collect diverse types of information from cookies and other technologies. For example, we may collect information from the device you use to access our website, your operating system type, browser type, domain, and other system settings, as well as the language your system uses and the country and time zone where your device is located. Our server logs also record the IP address assigned to the device you use to connect to the Internet. An IP address is a unique number that devices use to identify and communicate with each other on the Internet. We may also collect information about the website you were visiting before you came to Heard About Sam and the website you visit after you leave our site.

In many cases, the information we collect using cookies and other tools is only used in a non-identifiable way, without any reference to Personal Information. For example, we use information we collect about all website users to optimize our websites and to understand website traffic patterns.

In some cases, we do associate the information we collect using cookies and other technology with your Personal Information. This Privacy Statement applies to the information when we associate it with your Personal Information.